About Us

It is a common misconception that marketing and sales are the same. Granted, both directly contribute to the success of a company, but in actuality, they are two very different concepts. Marketing is the promotion of a product or service of a company, covering advertisement, public relations, and sales. Sales is simply the transaction of customers purchasing the product.

Here at CrossFire, we pride ourselves with the endless possibilities that we offer our customers. "CrossFire's objective is to produce results for our customers using the most up to date marketing tactics, efficiently, and productively, while creating long term relationships." In other words, we want you to succeed!

Mission Statement

We believe we will be successful if our clients are successful.

Our mission is to help our clients make distinctive, lasting, and substantial improvements in their digital performance and to build a great agency that attracts, develops, excites, and retains exceptional individuals.

Solving the hardest problems requires the best people. We think that the best individuals will be drawn to the opportunity to work on the hardest problems. We build our agency around that belief. These two parts of our mission reinforce each other and make our agency strong and enduring.

Our Services

Marketing / PR

Like a presidential campaign, you need the right resources to win

Web / Graphic Design

Websites, brochures and all types of materials to get your message out

Video / Photography

Capturing your message - professionally, artfully and completely

Proofreading / Editing

User's perspective, message clarity, and engagement

Original Music

Exclusive music and creating the right tracks in all genres

Social Media

Creating or maintaining your social media identities

We operate as one agency.

We maintain consistently high standards for service and people so that we can always bring the best team of minds—with the broadest range of industry and functional experience—to bear on every engagement.

We come to better answers in teams than as individuals. So we do not compete against each other. Instead, we share a structured problem-solving approach, where all opinions and options are considered, researched, and analyzed carefully before recommendations are made. We give each other tireless support. We are fiercely dedicated to developing and coaching one another and our clients. Ours is an agency of leaders who want the freedom to do what they think is right.

Our Team



Media Planning, Media Buying, & Advertising on TV, Radio, Print, Cinema & Outdoor
Chelsey Pendock
Media Buyer


Web Development, eCommerce, Marketing Automation Software
Richard Fallah
Web Development


Marketing/Brand strategy, Market Research – primary/secondary research & social listening
Melissa Ramon
Market Research


SM Strategy, Implementation, Targeted Marketing. Engagement
Joan Pelzer
Social Media Marketing


Producing, Directing, Editing, Creative Services, Strategic Content Development
Chris Vaglio
Video Production


LinkedIn Training, LinkedIn Marketing, Lead Generation
Julbert Abraham
LinkedIn Training


Music for TV, radio, advertising, movies, web & new media
Wellington Lora
Original Music


Graphic Design, Branding, Illustration, Digital Art, Photo Retouching
Melanie Hearn
Graphic Design


Event Production, Publicity, & Public Relations
Kojenwa Moitt
Public Relations - People & Events


Event Photography, Headshots, Portraits, Photo & Video Editing
Patrick Phillips


Proofreading & Editing for Print & Digital
Sharon Fass


Public Relations, Special Events, Trade Shows
Dana Humphrey
Public Relations - Pet Industry


  • Thank You

    We would like to thank CrossFire for a fantastic job on our website. It is a very clever design and the final product looks excellent! Thank you for your continued flawless skills and we look forward to sending you more projects in the near future!

    George Clarke
  • Terrific Job

    Thank you all for the wonderful job you did with our website and matching business card design. They look terrific - you are truly professionals - and a pleasure to work with! I will be recommending you guys!

    Eryn Giuliano
  • Made It Easy

    The world of SEO can be extremely overwhelming and costly should you not do your research...or choose your marketing team wisely. We recommend CrossFire for those needing a SEO expert as well as everything else related. These guys are fantastic and we are looking forward to working with them for years to come!

    Sandra Muldoon

Contact Us

Address :

7 McKinley Street
Linden, NJ 07036

Phone :


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